While spending on Valentine’s Day is expected to be up $4 per person this year, it’s hard to shake the feeling that a lot of people aren’t feeling the love.

Here’s a rundown of some reasons people are down on Valentine’s Day:

• You tell your family you love them all the time anyway, making Valentine’s Day feel forced.
   
• You feel obligated to participate just to stay out of the doghouse.
   
• You’re single and feel left out.
   
• It’s a rip-off holiday with jacked-up prices on food and flowers.
   
• You’ve been together for a while – and really don’t feel like you have anything to prove.
   
• Even if you sort of like Valentine’s Day, you’d have to admit that almost nobody ever says Valentine’s Day is their favorite time of the year. (Time)